But what makes The Dinah one of the most celebrated and anticipated festivals of the Palm Springs and the Coachella valley region is its remarkable ability to identify and book the best emerging female artists in the world. They are truly the next big-thing, and they go on to become future headliners.
As a MUST DO venue that has proven to be the catalyst propelling new young talent to superstar status, The Dinah was a logical choice for music’s new “IT” girl Snow Tha Product.
The SoCal native, who records in both English and Spanish, has been involved in some pretty high-profile music collaborations working with the likes of Ty Dolla $ign.
Born Claudia Alexandra Madriz Meza, the outspoken daughter of undocumented immigrants, was also featured on Lin-Manuel Miranda’s "Immigrants (We Get the Job Done)" from the Hamilton Mixtape.
A well known artist and influencer in the social media world with over 109 million views on YouTube, 2.4 million fans on Facebook, 586k fans on Instagram, the Atlantic Records artist has a legion of loyal fans awaiting her new releases. When not working on music, she’s building up her acting credits, which includes a recurring role on USA Network’s Queen of the South as gang leader Lil' Traviesa.
She has been recognized and respected throughout the hip-hop industry for carving her own lane. Her reputation as a spitfire performer has her nonstop energy shows selling out from the West to East Coast.
Snow Tha Product hopes to one day become a role model for future generations and a voice for all Latinos.
“I’m so excited to feature Snow Tha Product on our 2018 Dinah Line up. I believe this is the last time people will see this artist in a more intimate venue as she is going to blow up in 2018. She also brings such a feel-good vibe to the event, singing about living life on our own terms. I applaud female artists who are making it happen for themselves especially in a male-dominated industry,“ says Mariah Hanson, founder and producer of Club Skirts Dinah Shore Weekend.
Making a whole lot of noise, Snow Tha Product is commanding the spotlight, and has everyone eagerly waiting to see what’s next at The Dinah.
For more information on The Dinah 2018 click here.