Greater Palm Springs Pride has announced “Be Included” as the official theme for the 40th annual Pride celebration, returning to downtown Palm Springs from November 6–8, 2026. As one of the region’s most influential cultural institutions, Greater Palm Springs Pride continues its mission as a nonprofit dedicated to advancing LGBTQ+ visibility, dignity, and equality through year‑round advocacy, education, and community engagement.
President Ron deHarte emphasized the organization’s role as a cultural and economic force, noting that Pride’s work extends far beyond the festival weekend. “Through our year‑round efforts to educate the public, advocate for civil rights, and foster authentic inclusion, we serve as a vital cultural touchstone and a powerful catalyst for the LGBTQ+ movement,” he said.
Executive Director Jasmine Sullivan Waits expanded on the meaning behind this year’s theme. “‘Be Included’ is an invitation to embrace your full self,” she said. “In a time when fundamental rights are under persistent legislative attack across the United States, being ‘included’ is a meaningful act of community strength. Our goal is to ensure that every individual, regardless of where they are from, finds more than just a festival in Palm Springs; they find a foundation for empowerment and community solidarity.”
Palm Springs Pride remains the city’s largest annual event and the most significant LGBTQ+ gathering in the Coachella Valley, drawing more than 200,000 attendees and generating an estimated $38 million in direct economic impact for local hotels, restaurants, and retail. The 2026 celebration arrives at a pivotal moment in American politics, underscoring the importance of visibility, unity, and collective action.
“When we gather in Palm Springs, we are modeling the society we advocate for—one where human dignity is non‑negotiable,” Waits added. “We provide a space where you don’t just ‘fit in’; you are celebrated, protected, and empowered to move the conversation forward.”
2026 Pride Week Highlights
Dates: November 6–8, 2026
The Festival:
A vibrant, multi‑day celebration spanning Downtown Palm Springs and the historic Arenas District, featuring multiple entertainment stages, an expansive exhibitor marketplace, and nightly block parties.
The Pride Parade:
On Sunday, November 8 at 10 am, the historic parade steps off in Uptown and travels south along Palm Canyon Drive to Amado Road, featuring more than 225 entries.
Registration:
Parade participants and vendors may register now at https://pspride.org.
Palm Springs Pride is made possible through the support of the City of Palm Springs and major partners including Hunter’s Palm Springs, Streetbar, Chill Bar, Blackbook Bar & Kitchen, P.S. Resorts, DAP Health, and Visit Greater Palm Springs. Additional sponsors include Alaska Airlines, Viiv Healthcare, KGAY 103.1, Gay Desert Guide, Desert Care Network, US Bank, Coachella Valley Weekly, The Standard Magazine, and The Fight Magazine. Sponsorship opportunities remain available.
For the full schedule of events, media inquiries, or information on community initiatives, visit https://pspride.org.