GayDesertGuide.LGBT and KGAY 103.1 Palm Springs are resources for your company to reach LGBTQ consumers through digital, mobile, print, audio, video, OTT/Connected TVs and social media channels. We have a comprehensive approach:
- Reaching LGBTQ consumers planning their vacation, planning their weekend or looking for LGBTQ-friendly businesses, attractions, events and activities.
- You benefit with top search position on specific sections on GayDesertGuide.LGBT and with over 500,000 Google searches and nearly 500k pageviews per year!
- Event marketing, KGAY live broadcasts, promotions with our Fun & Games Department and our Hot Deals (Gay Groupon) program
- Content marketing & blogs amplified through social media
- Targeted email marketing to our Oasis Insiders email club (9,700+)
- We promote ourselves on LGBTQ-specific websites to drive consumers to the site
- Organizational partnerships with DBA, chambers of commerce, DGTG, The Center and others show our support in the community.
- Event sponsor partnership extends our brand to locals and visitors with recognition and access at events from Modernism to White Party; IBC to the Dinah and of course, Pride!
- We distribute a Visitor Map & Guide to gay resorts, hotels, visitors’ centers, and local businesses to drive traffic to the site and to our advertisers
We also have a general market radio station, Sunny 106.5, and our digital marketing agency, OMGPSP.
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