“Today, Acrisure Arena and the Coachella Valley Firebirds, in partnership with local leaders and community representatives, celebrated the start of Pride Month with the unveiling of the “Pathway to Pride” rainbow-colored crosswalk. This celebrated transformation of the arena’s most traversed crosswalk leading to the Main Plaza is a visible symbol of diversity, inclusion, and equality. The inclusive 11-color design consists of the traditional rainbow flag with the addition of black, brown, light blue, pink and white. The interactive celebration drew a notable crowd of community leaders and organizations to place the final brush strokes on the “Pathway To Pride…”
