“Rewind the clock to 1995, when Trina Turk and her late husband, Jonathan Skow, established the designer’s namesake label, and you’d find a copy of Slim Aarons’ “Poolside Gossip” tacked to her mood board.
“Palm Springs was definitely influencing what we were doing,” Turk shares, recalling professional trips and personal house-hunting tours of the Coachella Valley in the ’90s. (The Angeleno couple put down roots not long after founding the brand, and Turk now splits her time between midcentury homes in Palm Springs and L.A.)
This idea of glamorous resort wear was part of the original concept,” she says. Strong colors and overblown photographic prints of flowers dominated Turk’s earliest ready-to-wear creations, which pulled on vintage influences in a modern way and set the tone for the collections that followed. She traces her fascination with flamboyant fabrics back to childhood, growing up in the ’60s and ’70s with a seamstress mother who taught her to sew and manipulate patterns at a young age…”

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