“Last February, the team in charge of Modernism Week celebrated its 15th year—and another record-breaking success.

Total attendance at the 375 events scheduled over 11 days was 162,000, an increase of roughly 10,000 over 2019. According to the event’s organizers, an estimated $61 million was generated by attendees for hotels, shops, restaurants and other businesses throughout the Coachella Valley…”

[Read the full article]