Events at this location

Kick-off SaMo PRIDE month on June 3, 2023, with the SaMo PRIDE Festival! It takes place June 3, 2023 from 11am - 4 pm. The festival will turn the entire downtown district, from the Third Street Promenade through Santa Monica Place to the Santa Monica Pier, into a PRIDE zone.

All ages are welcome to enjoy live musical performances, PRIDE-related treats, free swag, games, and much more. Make sure to stop by our photo booth experience, titled “Colors of Pride” to get your photo taken as a memento from the day.

 There will be local organizations, businesses and retailers offering information, services, and special Pride deals.

Bring your friends and family.  This is a FREE event for all ages!