“In the desert east of Los Angeles, the new Acrisure Arena has defied critics and proved to be an oasis of entertainment in Coachella Valley.

Since opening in December, Oak View Group’s new 11,000-capacity venue in Palm Springs, Calif., has grossed $17 million in ticket sales from 10 reported shows, according to figures reported to Billboard Boxscore, earning itself the title of North America’s third-highest-grossing arena under 15,000 seats, according to Billboard Boxscore’s 2023 midyear report. The arena actually had 17 shows during this period, and had it reported them all, its ranking on the Boxscore chart would have been even higher.

It’s an impressive launch, especially considering criticism it received that an arena of its size could not survive in the Coachella Valley, the geographic region of 370,000 residents anchored by Palm Springs in the north and Indio to the south. Not only was the valley already teeming with competitive options, from tribal casino showrooms to festivals like Coachella and Stagecoach, but Southern California was already home to three big-name arenas and an ultra-competitive concert market with little incentive for acts or tourists to make the two-hour drive down I-10 from Los Angeles for a show…”

Acrisure Arena Aerial Rendering

[Read the full article at billboard.com]